{
  "about": "What getplacepilot.com says PlacePilot does, and how true each claim is today. live: any owner gets it today; coming: not built yet, said only under \"Coming soon\". proof: product (in the product today) or ticket (planned work).",
  "updated": "2026-10-18",
  "descriptor": "PlacePilot (getplacepilot.com) is an AI crew for small businesses: it builds a business's website and socials in 3 minutes, personally for that business, from its real Google listing, photos, products and services.",
  "disambiguation": "PlacePilot at getplacepilot.com is an AI crew for small businesses; it is not placepilot.ai or placepilot.io.",
  "claims": [
    {
      "id": "build-3-minutes",
      "claim": "Your business website and socials in 3 minutes",
      "status": "live",
      "label": null,
      "detail": "a scan's start to its site shown to the owner: for a scan on scan_v1 (every new scan, whose build waits for the owner's press or auto_build), its time to the report plus its build's from the owner's press to the finished draft, never the owner's own time on the report; the admin Scans page's Time to finished site is the reviewed site after",
      "proof": "metric"
    },
    {
      "id": "no-prompt",
      "claim": "No prompts",
      "status": "live",
      "label": null,
      "detail": "the owner picks their business; the site is built from its Google listing, website, photos, products and services without the owner writing a prompt or answering a questionnaire",
      "proof": "product"
    },
    {
      "id": "no-code",
      "claim": "No code",
      "status": "live",
      "label": null,
      "detail": "owners change the site from the studio's panels and the chat; there is no code view",
      "proof": "product"
    },
    {
      "id": "free-report",
      "claim": "A free report on how the business shows up",
      "status": "live",
      "label": null,
      "detail": "Google listing and Google and AI search visibility against nearby businesses, free with an account (scans need one since 2026-10-06), for any business with a Google listing",
      "proof": "product"
    },
    {
      "id": "free-to-build",
      "claim": "Build your website free",
      "status": "live",
      "label": null,
      "detail": "the report and a first version of the website (any design, premium ones too) are free with an account; publishing needs a plan (no free trial since 2026-10-06), and a premium design publishes on Group or Agency",
      "proof": "product"
    },
    {
      "id": "website",
      "claim": "A website built from the business's own details",
      "status": "live",
      "label": null,
      "detail": "built from the business's public details and photos on a template for its type (restaurants, experiences and stays, and the standard service kit for every other family until its own pack ships) and checked before it is shown",
      "proof": "product"
    },
    {
      "id": "chat-edits",
      "claim": "Edit and publish from a chat",
      "status": "live",
      "label": null,
      "detail": "the studio chat drafts every change; nothing goes live until the owner publishes",
      "proof": "product"
    },
    {
      "id": "search-autopilot",
      "claim": "Autopilot's weekly website and search checks",
      "status": "live",
      "label": null,
      "detail": "a weekly check of the site and its Google and AI search visibility, included in every plan",
      "proof": "product"
    },
    {
      "id": "own-domain",
      "claim": "On the business's own domain",
      "status": "live",
      "label": null,
      "detail": "sites publish to the owner's domain or a free getplacepilot.app address",
      "proof": "product"
    },
    {
      "id": "site-llms-txt",
      "claim": "An llms.txt file on every published website",
      "status": "live",
      "label": null,
      "detail": "each published site gets /llms.txt at its own address, written at every publish from the site's own name, facts, pages and contact links in the llmstxt.org format; drafts and previews have none",
      "proof": "product"
    },
    {
      "id": "brand-kit",
      "claim": "Your brand: logo, colours and type",
      "status": "live",
      "label": null,
      "detail": "every business gets a brand book (its logo, colours, type and the rules for them) on the workspace's Brand page and as a PDF; the owner changes it by asking Pilot, and the video templates start from it",
      "proof": "product"
    },
    {
      "id": "social-posting",
      "claim": "Social posting",
      "status": "live",
      "label": null,
      "detail": "posts to the owner's social accounts in the business's voice, with opt-in Autopilot, ask-me-first approval and pause",
      "proof": "product"
    },
    {
      "id": "social-ads",
      "claim": "Social posts, videos and ads made for you",
      "status": "live",
      "label": null,
      "detail": "the workspace's Socials makes posts, short videos and ads from the business's own photos and footage, set in its brand kit by code (no model redraws a photo); the owner approves each before it goes out (the Amino Avenue ads, 2026-10-15)",
      "proof": "product"
    },
    {
      "id": "sharper-photos",
      "claim": "Sharper copies of small or soft photos",
      "status": "live",
      "label": null,
      "detail": "a scan's small or soft photos get a sharper, larger copy for the site (at most 24 a scan); the original is kept, and logos, menus and documents are never changed",
      "proof": "product"
    },
    {
      "id": "studio-campaigns",
      "claim": "A product campaign shoot from the business's own photos",
      "status": "beta",
      "label": null,
      "detail": "new pictures of the business's own products in one look (a group, a repeat, in hand, up close, its logo), each product kept exact and checked against its source photo; made pictures are marked as made, never passed off as the owner's own photographs",
      "proof": "product"
    },
    {
      "id": "enterprise",
      "claim": "Enterprise from $5,000/month, starting with a free AI audit",
      "status": "live",
      "label": null,
      "detail": "a separate service for multi-location brands and franchises, sold by contact (no Checkout): it starts with a free AI audit of the locations, search and channels, then a team runs it on everything in Agency",
      "proof": "product"
    },
    {
      "id": "review-replies",
      "claim": "Review reading and reply drafting",
      "status": "coming",
      "label": "Coming soon",
      "detail": "the report compares stars and review count today; reading and drafting replies are planned",
      "proof": "ticket"
    },
    {
      "id": "brand-deliverables",
      "claim": "Printed and digital pieces in the brand",
      "status": "coming",
      "label": "Coming soon",
      "detail": "cards, inserts, pages and emails made from the business's brand book and checked against it (logo untouched, only its colours, its own type); the skill is written and judged (13 of 28 pieces judged as in-house work, 2026-10-28) but no agent offers it to owners yet",
      "proof": "product"
    },
    {
      "id": "paid-ads",
      "claim": "Paid ads",
      "status": "coming",
      "label": "Coming soon",
      "detail": "later, in the owner's own ad account with an approved budget",
      "proof": "ticket"
    }
  ],
  "sources": [
    {
      "claim": "PlacePilot's own pages, which say these and nothing else",
      "url": "https://getplacepilot.com/how-it-works/",
      "checked": "2026-10-18"
    }
  ]
}