The AI crew local shops use to bring people in the door.
- 10:12Order, gift box
- 11:40Click and collect
- 1:05Order, two candles
- 3:20Gift card
- 4:45Open, on your site now
Why local shops use PlacePilot
People check before they walk over
Hours, what you stock and where you are. A clear site turns a search into a visit.
What makes you worth the trip
Your best products, your story and what's new, in photos people want to share.
Socials that bring people in
Rosie posts new arrivals and events, with your OK.
Before someone visits, they check four things
They search for something nearby
"Gift shop near me" shows the shops whose pages say what they sell and where.
They check you're open
Hours that differ online send people to a shop they can trust.
They look at what you sell
A few good photos of real products are what make the trip worth it.
They find you
A directions link and a phone number that work on a phone.
How PlacePilot compares to other website builders.
Wix alternative
- Wix is best for
- owners who like to design it themselves
- PlacePilot is best for
- owners with no evenings to build a site
Squarespace alternative
- Squarespace is best for
- a polished look you arrange yourself
- PlacePilot is best for
- owners who would rather text than drag boxes
AI website builders compared
- AI builders are best for
- people happy to keep prompting
- PlacePilot is best for
- a site that starts from your Google listing
Logos and names belong to their owners. PlacePilot is not affiliated with them.
Free tools and terms to know.
- Free tool
Website grader
A free grade out of 100 for your website, Google listing and reviews, and how nearby businesses compare. - Free tool
Google Business Profile optimization
A free audit of your Google listing and reviews, and a checklist of what Google says a complete profile has. - Free tool
Google review QR code generator
A QR code and a link that open your Google review form, with a card to print for tables, receipts and messages. - Glossary
Local pack
The short list of nearby businesses, with a map, that Google shows for local searches.
Shops & retail: your questions, answered.
What website does a local shop need?
One that shows what you sell, your opening hours and how to find you, with photos, and a phone and directions link that work on a phone.
Do I need an online store?
Not to start. Your site brings people in the door; if you already sell online, it links to your shop.
Can the crew post our new arrivals?
Rosie drafts posts for new products and events, and posts them when you say yes.
What does the free report check?
How you rank against the shops near you on Google and in AI answers, and what is missing: hours, photos and directions.
For every kind of business
See what is costing you visits.
Type your business name. In about three minutes you get your new website, how you show up on Google, and the studio to change anything. Free, no card.
Try it free